About Us

About Data#3

A leading and award-winning Australian IT services and solutions provider, Data#3 Limited (DTL), is focused on helping customers to harness the power of people and technology for a better future.

Built on a foundation of over 45 years’ experience, combined with world-leading vendor technologies, Data#3 is constantly evolving its solutions and services to enable its customers’ success. Leveraging solutions such as cloud, modern workplace, security, data & analytics and connectivity, combined with Data#3’s services across consulting, project services and managed services, Data#3 is delivering the digital future.

Listed on the ASX in 1997, Data#3 reported revenues of $2.2 billion in the 2022 financial year and has more than 1,200 employees. Headquartered in Brisbane, it has facilities across 12 locations in Australia and Fiji.

Data#3’s history links back to 1977 when Powell, Clark and Associates (PCA), a prominent IBM support organisation, was established to offer professional consulting and data processing services to individuals and companies installing computer- based information systems. The company was named after the two original founders, Terry Powell and Graham Clark.

PCA became a leading IT software consultancy specialising in developing and implementing applications software for small to medium sized organisations across a range of industries. In particular it established an excellent reputation as the largest supplier of IBM-based software for small hospitals in Australia.

In 1984, Data#3 was born out of two Queensland-based firms – Powell, Clark and Associates and Albrand Typewriters & Office Machines Pty Ltd. Albrand Typewriters and Office Machines, an IBM Typewriter dealer with two Brisbane locations in Aspley and the CBD, contributed to Data#3 an excellent reputation and a wealth of experience in provision of quality office equipment, materials and supplies Data#3 staff in the mid eighties from the most respected, reliable and progressive suppliers.

The strongly solutions-oriented approach adopted by PCA was carried through as a guiding principle for the Data#3 Group – as was a clear understanding that maximising return for investment in Information Technology has high priority for people in business, industry and government.

Data#3 moved ahead to become one of Queensland’s first personal computer dealerships and the first reseller of IBM’s “mid-range” multi user computing systems.

Today Data#3 has evolved from a Queensland oriented office equipment and PC reseller into one of Australia’s leading Business Technology Solutions companies with approximately 1,200 staff operating from multiple locations across Australia.

Find out how we can enable you to achieve your business technology objectives; call Data#3 on 1300 23 28 23 or Enquire Online.

By 1984, PCA had become a leading software development company specialising in the healthcare, retail, distribution and financial services sectors. In that year, IBM launched its personal computer.

PCA knew this heralded a new era for computing. To address the opportunities that lay ahead, Data#3 was formed by acquisition and merger of Albrand Typewriters & Office Machines, an IBM Typewriter dealer with an excellent reputation and a wealth of experience in providing quality office equipment and supplies.

Prior to the official launch of Data#3 in 1984, a new name was chosen to reflect the business. ‘Data’ represents the stability, strength and history of the company and the industry. The #3’ was chosen from the new IBM PC keyboard – the first to show the ‘#’ and the ‘3’ on the same key and as such captured the innovation and excitement of the future IT world.

Data#3 – strength, stability and innovation.

Data#3 by the Numbers (FY22)


Our People

An award-winning employer of choice, we are proud to offer Data#3 staff a supportive, collaborative and invigorating working environment. With an average staff tenure rate of over 5 years, our company culture speaks for itself. To learn more about Careers at Data#3, click here.

Leadership Team  link_icon_white

Board of Directors  link_icon_white

Data#3 partners with world-leading technology vendors

Across our solutions and services portfolio, we partner with world-leading technology vendors. Combined with Data#3’s proven skills and expertise, our partnership approach ensures customers achieve their desired technology and business outcomes.

Adobe Platinum Partner Badge
Cisco Partner Logo


HP Inc.
Microsoft Partner
VMWare Partner

Our Community

Data#3 continues to engage with local and national communities through the SOUL program, which has worked with many worthy causes over the years. Data#3’s program ensures we can really make a meaningful difference. Working with people from across our business, we identified a focus on health and education causes. From this, we chose to support six key charities: Lifeline, The Leukaemia Foundation, The Starlight Children’s Foundation, The Smith Family, Save the Children, and World Vision. Throughout the year, we organise a number of events and fundraising activities.

The Data#3 CSR program enables our people to personally make a difference and to feel proud that they work for a company that cares about giving back to the community. To support and enable our staff to contribute, all permanent employees have the opportunity to spend 8 hours (1 day) every year to devote to
charitable causes. Read more about our CSR initiatives here.


Data#3’s Tash Macknish wins ARN Achievement Award
Data#3’s Tash Macknish wins ARN Achievement Award

May 29, 2023; Brisbane, Australia: Leading Australian technology services and solutions provider, Data#3, is proud to announce that its Group…

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Data#3 wins employer of choice award for eighth year in a row
Data#3 Sets the Pace – Winning HRD Employer of Choice Award for Eighth Consecutive Year

April 28, 2023; Brisbane, Australia: Leading Australian technology services and solutions provider, Data#3, today announced that it has been awarded…

Data33 wins HP AMD Award
Data#3 named HP AMD Greater Asia Reseller of the Year

April 12, 2023; Brisbane, Australia: Leading Australian technology services and solutions provider, Data#3, today announced that it has been named…