Another amazing industry event, bringing together a diverse mix of solutions and partners that can assist. JuiceIT exceeded my expectations – it was well organised and felt like a seamless experience from beginning to end. There were a range of vendors in a great set up location and people with extensive knowledge and experience!
Anastasia Jasinski – Senior Project Manager, SA Health
Through engaging tradeshow experiences and targeted breakout sessions, you’ll connect directly with the innovators and vendors to explore solutions across the full technology stack, and uncover strategies to accelerate both business and technology outcomes.
Technology delivers its greatest impact when everything works together. From AI and automation to cloud, cyber and data, every advancement builds momentum across your business. The challenge for today’s technology leaders is not just adopting new advancements, but harnessing the full potential of their current IT environments while evolving them to meet tomorrow’s demands.
To turn momentum into measurable outcomes, the entire ecosystem must move together, with data, platforms, security and people each adapting in sync with every new technology advancement. This is The Tech Effect: a layered, interconnected force that, when orchestrated well, becomes a competitive advantage.
What is The Tech Effect? A connected approach where:
Discover how to align your technology ecosystem to drive real outcomes and strategic success.
Need help justifying your attendance? Download our attendance justification document here.
Dr Dianne McGrath is one of Australia’s leading experts in strategy and innovation, known for helping organisations turn bold visions into actionable outcomes.
Her sessions focus on best-practice approaches for navigating change, inspiring teams to innovate, and building systems that perform under pressure. At JuiceIT, Dianne will challenge what is thought impossible and inspire you to innovate, perform and lead change.
To turn quiet mayhem into team alignment, agree on the signals that matter most before the storm hits.
Dr Dianne McGrath – Keynote speaker
Dr Dianne McGrath is one of Australia’s leading experts in strategy and innovation, known for helping organisations turn bold visions into actionable outcomes. With a PhD in Environmental Engineering and multiple degrees in sustainability, environmental management, marketing and education, she brings a rare combination of technical expertise, strategic insight and real-world experience.
Her life and career are defined by bold choices that defy convention. From being shortlisted for the Mars One mission to crewing the Clipper Round the World Yacht Race, Dianne blends expertise and adventure to show what’s possible.
Dianne has worked with all levels of government and industry on initiatives spanning food systems, energy, and circular economy solutions, leading projects that deliver measurable impact and operational performance.
Her sessions focus on best-practice approaches for navigating change, inspiring teams to innovate, and building systems that perform under pressure. At JuiceIT, Dianne will challenge what is thought impossible and inspire you to innovate, perform and lead change.
Every organisation has made AI a priority. The next question becomes: have you made your data one too, and do you know where AI will deliver the most value?
AI is the most exciting opportunity Australian businesses have seen in a generation, but the organisations that succeed won’t simply be those with the flashiest AI tools. They’ll be the ones that have done the unglamorous plumbing work of getting their data unified, trusted and secure, then used that foundation to identify and prioritise high-value AI agent use cases.
In this session, Alenka Caserman and Genevieve Wood share what separates AI leaders from those that will trail behind, and a practical path from AI readiness to real impact. Drawing on Australian customer examples and Microsoft technologies including Fabric and Copilot Studio, they’ll explore how to strengthen your data foundations, focus effort where AI agents will deliver the most value, and embed governed AI into everyday work at scale.
AI is accelerating vulnerability discovery, and the time to patch a newly discovered CVE is now an unattainable 8 to 9 hours.
As organisations spin up autonomous AI agents to speed up operations, our attack surface is evolving rapidly. Yesterday’s insecure Python scripts have become today’s insecure, autonomous IT agents. We can no longer simply patch our way out of this.
To secure the Agentic AI era, we must return to the foundational principles of least privilege. In this session, we break down how to apply Zero Trust at every layer of your environment.
From the user and application layers down to prompt-level guardrails and kernel-level nanosegmentation, achieving a true Zero Trust Architecture is no longer just a best practice, it is an absolute operational imperative.
In today’s rapidly evolving digital landscape, organisations must adapt to stay ahead of the curve. This breakout session is designed for IT buyers and decision-makers who are actively seeking cutting-edge solutions and services to drive their digital transformation. Join us as we explore the latest advancements in Adobe’s Acrobat and Creative Cloud technologies with AI-driven tools that are reshaping the way businesses operate.
Discover how to leverage innovative Adobe technologies to enhance operational efficiency, improve collaboration, and deliver exceptional business and customer experiences. Whether you’re looking to optimise your current systems, future-proof your IT strategy, or unlock new opportunities for growth, this session will provide actionable strategies and solutions powered by Adobe.
Infrastructure modernisation is no longer just an IT conversation. Business leaders across every function are being asked to identify opportunities, improve productivity, and future-proof their organisations.
As organisations navigate licensing changes, rising infrastructure costs, increasing demand for compute and memory, and the rapid adoption of AI, technology leaders face growing pressure to balance innovation with financial sustainability.
In this session, we explore the new infrastructure economics shaping organisations today, including cost optimisation, platform strategy, AI readiness, and the emerging risk of AI token sprawl (Tokenomics).
Through real-world customer conversations and practical examples, discover how an outcome-led approach focused on business objectives, validation, and measurable value helps organisations make informed technology decisions and build flexible platforms that support future growth.
Whether your focus is infrastructure modernisation, strategy, AI adoption, or long-term platform planning, you’ll leave with practical guidance to better align technology investments with business outcomes.
A data-led session on shadow AI, the governance gap, and real-world incidents — built for security and risk leaders who need answers, not vendor theatre.
What you will leave with:
The AI PC era is here, and the real story starts beneath the device: with the silicon. This session explores how a silicon-first approach is redefining Windows PCs, uniting industry-leading performance-per-watt, multi-day battery life, on-device AI, and enterprise-grade security in a single architecture. Discover why the processor is now the most important decision in the AI PC era, how dedicated NPUs power next-generation Copilot+ experiences, and why on-device AI is essential for privacy, responsiveness, and scale.
This interactive tabletop session puts the audience in the driver’s seat of an AI-enabled cyber incident. Audience participants will navigate five key decision points as a modern, realistic attack unfolds. After each decision point, we reveal consequences and unpack the best response, including why the other options fail in real organisations. The session is designed to give you practical decision-making advice under pressure, and finishes with clear, actionable takeaways on reducing the attacker’s window of opportunity through governance, visibility and SOC-ready runbooks. Expect high energy, rapid learning and a memorable story that shifts AI security from hype into practical action.
This session is a fast-paced, story‑led tour of Vibe Coding at the edge. We will explore agentic building in your terminal with Claude Code and examine the emerging world of do‑anything personal assistants from OpenClaw. You will hear our real‑life experiences where agents delivered value at lightning speed, along with insights into the challenges we encountered along the way.
We will show how it has never been easier to start automating your own life, before outlining the core capabilities you need to translate agents into enterprise reality. These include the people skills, operating processes and platform patterns that make adoption safe, repeatable and scalable. You’ll see first-hand the gap between “it is magic on my laptop” and production‑grade polish. Vibe Code your life, not your enterprise.
This session explores how organisations are rethinking workload placement through a hybrid-by-design lens, balancing sovereignty, security, latency, cost and cloud economics while also factoring in AI workload demands and rising VMware licensing pressures. Using a practical decision framework, it examines when to modernise to containers and managed services versus alternative virtualisation platforms, and includes a live demo of Azure Local connected to Azure Public Cloud via Azure Arc to show what “right workload, right location” looks like in practice.
AI promises to revolutionise business, but only if your data is ready, secure, and compliant. Join us as we explore essential strategies for preparing your data for safe AI adoption.
Discover how Veeam, together with Securiti AI, empowers you to:
This session will showcase practical use cases, proven methodologies, and actionable steps to ensure your data foundation is robust, secure, and AI-ready. Perfect for IT leaders and data protection specialists looking to enable trusted AI transformation for their customers.
Modern IT faces increasing complexity from hybrid and multi-cloud strategies, challenging traditional management, security, and compliance. Manual workflows and legacy tools struggle to deliver agility and resilience needed for dynamic workloads, especially as data privacy, sovereignty, and security concerns grow. Sovereign Cloud offers a solution by providing a trusted, compliant environment. The HPE CloudOps Software suite delivers a unified, AI-driven cloud management platform that simplifies provisioning, operations, and workload protection with real-time visibility and automation. Coupled with the HPE Private Cloud Sovereign platform, operated by Data#3 for Australian customers, it ensures secure, compliant, and optimised workloads. This session explores both solutions, highlighting how they address modern cloud challenges through integrated, resilient, and secure cloud operations.
Unlocking the power of your data starts with knowing what you have, where it lives, how sensitive it is, and how it should be governed. In this session, Everpure will discuss how to turn fragmented, sensitive, and under-governed data into AI-ready, intelligent data. By combining broad discovery, rich context, and policy-aware classification, teams can reduce risk, surface more meaningful outputs, and make better decisions faster. The blueprint is clear: enhance your existing investments to achieve comprehensive data governance, or continue struggling with fragmented visibility and reactive policies. Hear how to best define your organisation’s data security and AI readiness posture for the years to come.
If your procurement, approval, and CAB processes still look like 2023, AI hasn’t transformed your company. It accelerated the old one. AI is a workflow, talent, security and leadership reset. Let’s explore what a “human-in-the-loop” operating model looks like. The winning strategy is not to buy more tools, but to build a mature security infrastructure that makes the investment incredibly effective. Intelligence at zero cost doesn’t replace judgement but it does accelerate and amplify it – right or wrong. AI is the engine, but a human strategy built on robust architecture steers us in the right direction.
Come and listen to Mark Fenson from HP to discuss how your forward-thinking organisation can stay ahead in the evolving world of end-user computing.
This is your opportunity to experiencing HP’s latest devices firsthand.
In today’s data-driven economy, organisations face mounting pressure to extract value from growing data volumes while managing cost, complexity, and risk across an increasingly complex eco system landscape.
Come and learn how NetApp in partnership with Data#3 are powering secure, resilient, and flexible data infrastructure across on premises, cloud, and hybrid environments.
We will explore how NetApp empowers businesses to Accelerate innovation through faster access to trusted, high-performance data, reduce operational costs with intelligent storage efficiency and automation while strengthening resilience via enterprise-grade data protection and cyber recovery. From AI-ready infrastructure to simplified data management, NetApp helps organisations turn data into a genuine competitive advantage. Whether scaling workloads, modernising applications, or meeting compliance demands, the NetApp Data Platform provides the foundation businesses need to move faster, operate smarter, and grow with confidence.
IT and business leaders, technical specialists and decision-makers looking for practical insights, real-world use cases and what’s coming next.
To keep the experience relevant and valuable for attendees, the event is best suited to professionals currently working within end-user organisations. As such, it’s not intended for students, job seekers or representatives from competing organisations and service providers.
Yes. JuiceIT is a complimentary event, but places are limited.
Complimentary catering is provided throughout the day including morning tea, lunch and afternoon tea, so you can stay focused and make the most of the experience.
If you need internal approval to attend, we’ve got you covered. You can download our “justify your attendance” letter to help outline the value of attending JuiceIT to your manager.
JuiceIT is a primarily in-person experience, designed to maximise connection, conversation and hands-on learning. While select sessions may be recorded and shared digitally after the event, live virtual attendance is not typically available.
Just yourself (and your curiosity!). Your registration confirmation is helpful but not essential.
If you’d like to share the experience, feel free to bring along your IT leader or a colleague who’d benefit from attending. JuiceIT is a great opportunity to align on ideas and take practical insights back to your organisation.
Absolutely. Dedicated breaks and informal sessions will be available throughout the day to connect with peers and partners.
For venue details, directions, parking information and public transport options for the MCEC, visit the MCEC website.
