February 17, 2026

Unlock the full value of Creative Cloud

Three overlooked apps every organisation should use

When you think of Adobe Creative Cloud, the headline applications like Photoshop, Illustrator, InDesign and Premiere Pro are likely the first to come to mind. This leaves considerable untapped value for organisations. Creative Cloud includes more than 20 professional tools, built‑in generative AI, pooled cloud storage and administrative controls that streamline everyday work.

To help organisations make the most of the powerful utilities already at their fingertips, we’re spotlighting three often overlooked applications included in your creative cloud suite: Adobe Firefly, Adobe Express and Adobe Lightroom. Each delivers immediate benefits without adding to your licensing costs. Even if you consider yourself familiar with the Adobe ecosystem, these applications contain capabilities many organisations are yet to fully explore.

Adobe Express: simple, on‑brand content for every employee

The modern reality for corporate teams is that everyone is required to be a creator. Whether that be reports, campaigns or presentations, everything needs to look clear, engaging and on brand. Adobe Express helps everyone, regardless of their design experience, produce quality visual content. Express also works with Adobe Firefly, enabling users to generate images, effects and templates directly within the app to elevate content quickly. For more complex document workflows, Express can import up to 30 PDFs at once and convert them into editable, design‑ready layouts.

What this means for your business:

    • Low barrier to value: Remove backgrounds, resize images, trim and merge short videos and apply templates without opening pro tools.
    • Brand control at scale: Express supports brand kits so users stay within approved colours, logos and fonts. That keeps content consistent and reduces rework from brand teams.
    • Easy to find, easy to integrate: Express appears in Creative Cloud and Document Cloud, and it also plays a role alongside Experience Cloud and asset libraries.

Adobe Firefly: enabling secure, governed AI adoption without adding tools or risk

Adobe Firefly provides a commercially safer, enterprise‑ready way to introduce generative AI across Creative Cloud.

Firefly lets teams create and refine visuals, short video elements, typography and audio using plain‑language prompts, helping reduce turnaround times and eliminate repetitive tasks.

It’s designed for business use, with models that are developed to be commercially safer and, on qualifying plans, eligible for IP indemnification, helping IT teams reduce compliance and legal risks. Firefly is also available through enterprise APIs, allowing organisations to integrate generative capabilities directly into existing content pipelines, automated workflows or internal applications for greater efficiency at scale.

Why Adobe Firefly delivers results for busy teams:

  • Accelerate content delivery: Produce first-draft images, layouts and style directions in minutes, helping teams move from concept to finished content faster and reduce project bottlenecks.
  • Reduce repetitive work: Features like generative fill and text effects speed up editing tasks.
  • Enhance collaboration: Firefly Boards centralise inspiration and concepts, making it easier for teams to plan together, reduce miscommunication and cut rework.
  • Predictable usage: Generative credits included with Creative Cloud business plans help you plan AI use across teams. Firefly helps corporate teams move from idea to finished content efficiently, improving turnaround without the need for additional tools or licensing. This includes the use of Generative credits to access a wide range of partner AI models for image and content creation, and many more.

Firefly is also available through enterprise APIs, allowing organisations to integrate generative capabilities directly into existing content pipelines, automated workflows or internal applications for greater efficiency at scale.

Adobe Lightroom: a smarter mobile photo editor

Adobe Lightroom makes it easy for anyone to capture and enhance high‑quality photos. Whether they are documenting events, on customer visits, designing product imagery or creating internal communications, Lightroom’s combination of AI‑powered presets, intuitive editing sliders and cloud‑based accessibility enables teams to produce instant professional results.

What this means for your business:

  • Faster, repeatable quality across teams: Lightroom’s one‑tap presets, Adaptive Presets and AI‑driven enhancements automatically optimise lighting, tone and colour. Features like Lens Blur, Quick Actions, portrait retouching and precise sliders make images look polished and on brand in seconds.
  • Accessible anywhere your teams work: Lightroom is available on mobile, desktop and web, with automatic cloud syncing so employees can edit and share images wherever they are. This makes it ideal for sales teams, event staff, field workers and anyone capturing content on the go.
  • A seamless workflow with Express and Firefly: Lightroom‑edited photos can be placed directly into Adobe Express templates for social posts, presentations and reports. Express adds layout and branding, while Firefly‑powered tools such as Generative Remove and AI effects help teams create refined, on‑brand assets faster, all without requiring advanced creative software.

Why partner with Data#3?

Data#3 is Adobe’s largest Australian partner, with a 20‑year relationship helping customers simplify licensing and maximise value from Creative Cloud, Acrobat and Acrobat Sign. Maximise your investment with procurement best practice, enterprise-grade billing, and ongoing guidance—so you fully adopt the capabilities you’re already entitled to.

 

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Talk to Data#3’s Adobe specialist today about your creative cloud suite.

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